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How to get past a gatekeeper
Monday 15 June, 2009
Confidence! Act like you have been there. If you act like a salesperson (overly nice, dripping with “can you please help me, I sound just like every other cold-calling salesperson”), the gatekeepers will smell you a mile away.
Be polite and professional, but act like you belong. Pretend you are calling a friend of yours at his or her work place. You would be amazed at how easily a gatekeeper will put you through if you are confident and act as if he/she is expecting your call.
A surefire way to get around gatekeepers: Call when they aren’t there and the C-level probably is still in the office (think before 8am and after 5pm!).
Terrence
Tags: cold calling, gate keeper, gatekeeper, prospecting
